Strategize

- Step 8

Mobilize stakeholders

Shape high-level Roadmap towards closing the LI gap, including actions at different levels.
  • How do we integrate these actions in a phased manner over the next 5-10 years?
  • What are the concrete commitments needed to get there?
  • Agree on the vision, roadmap, and roles with all stakeholders – leveraging their incentives.
  • Obtain commitment on this roadmap.
  • GIZ (2021), ‘Living Income Toolkit for companies’
    See more
  • Fairtrade (2024), ‘Public Policy Roadmap on Living Income and Living Wage’
    See more
  • LICOP 2023 Living Income Guidance for Governments.
    See more

Index

Step 1 -

Imagine

Envision a prosperous coffee sector and assess how existing strategies address coffee farmer income and prosperity.

Step 2 -

Define the playing field

Identify the stakeholders, understand their interests.

Step 3 -

Recognize the problem

Understand challenges and their underlying systemic barriers, and identify opportunities.

Step 4 -

Determine the Living Income Benchmark

Access or Calculate the cost of a decent standard of living.

Step 5 -

Identify the solutions

Identify the LI gap and drivers to close the Gap at farm-, supply-chain-, or sector-level.

Step 6 -

Assess existing action

Explore what actions are already taken vs what is required – and by whom.

Step 7 -

Determine roles & responsibilities

Identify role per stakeholder, based on their strengths and position.

Step 8 -

Mobilize stakeholders

Shape high-level Roadmap towards closing the LI gap, including actions at different levels.

Step 9 -

Set governance

Determine how to organize stakeholders – including collaboration with existing initiatives.

Step 10 -

Create Monitoring & Evaluation

Create an M&E framework to measure progress and ensure continuous learning.

Step 11 -

Build workplan and funding strategy

Operationalize activities in planning, conduct fundraising for execution.

Step 12 -

Execute

Carry out the intended activities .