Diagnose

- Step 3

Recognize the problem

Understand challenges and their underlying systemic barriers, and identify opportunities.
  • What are the barriers faced by coffee farmers to achieving long lasting economic resilience and prosperity? And at what level do these barriers exist (e.g. farm, supply chain, market, enabling environment, etc.)?
  • What are the underlying root causes?
  • Why do these problems persist?
  • Make the visible problems explicit from an economic, social and environmental perspective.
  • Identify the root causes behind the problems conducting a systems mapping exercise.
  • UNDP (2022): ‘Create a map of the system’, p35
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Index

Step 1 -

Imagine

Envision a prosperous coffee sector and assess how existing strategies address coffee farmer income and prosperity.

Step 2 -

Define the playing field

Identify the stakeholders, understand their interests.

Step 3 -

Recognize the problem

Understand challenges and their underlying systemic barriers, and identify opportunities.

Step 4 -

Determine the Living Income Benchmark

Access or Calculate the cost of a decent standard of living.

Step 5 -

Identify the solutions

Identify the LI gap and drivers to close the Gap at farm-, supply-chain-, or sector-level.

Step 6 -

Assess existing action

Explore what actions are already taken vs what is required – and by whom.

Step 7 -

Determine roles & responsibilities

Identify role per stakeholder, based on their strengths and position.

Step 8 -

Mobilize stakeholders

Shape high-level Roadmap towards closing the LI gap, including actions at different levels.

Step 9 -

Set governance

Determine how to organize stakeholders – including collaboration with existing initiatives.

Step 10 -

Create Monitoring & Evaluation

Create an M&E framework to measure progress and ensure continuous learning.

Step 11 -

Build workplan and funding strategy

Operationalize activities in planning, conduct fundraising for execution.

Step 12 -

Execute

Carry out the intended activities .